When it comes to buying goods and services, people often opt for the convenience of online shopping or big-box stores. However, it is important to recognise the value of supporting local businesses in our communities, such as those in Dunedin. Here are some reasons why:
Strengthening the Local Economy
By buying from locally-owned shops and services, the money spent circulates within the community, generating wealth and creating jobs. According to a study by the American Independent Business Alliance, every $100 spent at a locally-owned business generates $45 of secondary local spending, compared to just $14 for a chain store. This means that supporting local businesses can have a significant multiplier effect, contributing to the growth of Dunedin’s economy and making it a more vibrant place to live.
Building a Sense of Community
Local businesses are often more invested in their communities and can provide a level of personalised service and attention to detail that is hard to find in larger, corporate businesses. By interacting with business owners and employees, customers can establish personal connections and gain a deeper understanding of the people and places that make Dunedin unique. For example, the local bookstore in Dunedin, University Book Shop, offers personalised book recommendations and hosts community events, creating a gathering place for book lovers and locals alike.
Reducing Our Environmental Impact
Buying from nearby businesses can reduce the transportation and shipping costs associated with goods and services, which can contribute to greenhouse gas emissions. By choosing to buy locally sourced products, such as fresh produce from the farmers’ market or artisanal bread from a local bakery, we can reduce our environmental impact while also supporting the local economy.
Preserving the Unique Character of Dunedin
Small, independent businesses contribute to the cultural identity of a community, providing a sense of place and belonging that cannot be replicated by large chain stores. For example, the Dunedin Botanic Garden Shop offers locally made crafts and gifts, providing a unique shopping experience that showcases the creativity of local artisans.
Supporting Local Business Summary
Supporting local businesses has numerous benefits for the community and the environment. It helps to boost the local economy, build a sense of community, reduce our environmental impact, and preserve the unique character of Dunedin. So next time you need to buy goods or services, consider choosing a locally owned business – you may be surprised by the personal connections and unique experiences that await you!
